4 Simple Steps to Create a Stunning Coaching Brand Identity That Feels 100% You - Episode 29

 

In today’s episode of The Life-First Business Podcast, we’re diving into how to create a standout brand identity for your coaching business without hiring a designer.

Whether you're a new coach looking to save on expenses or someone overwhelmed by the DIY process, this episode will help you build a cohesive and professional brand you’re proud of.

In This Episode, I Cover:

  • Why branding doesn’t need to hold you back when starting out.

  • The importance of strategy over perfection in early-stage branding.

  • Four simple steps to creating a cohesive and professional DIY brand.

  • How to choose colors, fonts, logos, and imagery that reflect your values and connect with your ideal clients.

Why This Matters:
Your brand identity is not just about looking polished; it’s a tool to communicate your coaching style, values, and vision to your ideal clients. A well-designed DIY brand helps you create confidence, attract the right audience, and start showing up consistently without the designer price tag.

Key Learning Outcomes:
In this episode, you’ll learn:

  1. How to define the core elements of your brand identity to resonate with your audience.

  2. The step-by-step process to choose and integrate colors, fonts, and logos for a cohesive look.

  3. How to create visual consistency in your branding to enhance professionalism and attract clients.

The Coaches Brand Kit:

I’ve created The 4-Step Branding Kit for Coaches to make this process as quick and easy for you as possible!

This kit includes:

  • A branding quiz to determine your brand theme.

  • Curated color palettes, font sets, and logo templates.

  • Step-by-step tutorials to guide you through the entire branding process.

  • Logo file templates to organise all your logo file sin the right size and format.


You can check out the kit, currently available for just NZ$37, by clicking the link HERE. It’s designed to save you time and help you create a stunning, aligned brand you’re proud to showcase.

Please Subscribe & Review:
Did you enjoy this episode? Be sure to subscribe to The Life-First Business Podcast and leave a review to help others find this content!

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How to Become a Booked-Out Coach in 2025 - Episode 30

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A Simple, Effective Instagram Strategy for Coaches - Episode 28